Imagine you are lost in the desert. You have been walking for miles, are exhausted and dehydration is beginning to take its toll. Right when you believe all hope is lost, you catch a vision of the very thing you’ve been praying for. You see what appears to be your source of life…water! You are now rejuvenated and a new energy is released within you giving you the strength to forge your way forward to get to the very thing you need the most. Following an agonizing fight to reach the water, you are slapped in the face by the truth of what lies before you, nothing but more inhospitable desert; it was a mirage. This is similar to the experience many people face when they think they have landed an easy home based business.
Please understand my purpose here is certainly not to deter you from starting a home based business. There are wonderful perks and benefits to having a successful home based business. It is however to prepare you for the reality of the home business industry. Additionally, you should understand is that an easy home based business is a perceived idea, instead of a tangible thing.
Easy Home Based Business Expectation
Much like a mirage in a desert, people see what they want to see, regardless of reality. In the case of an easy home based business, people are looking for an easy solution to their problem. People practice wishful and hopeful thinking. When we answer an easy home based business ad, we are really hoping it will be the answer to our prayers. We read the testimonies of how easy it is, and because we need to change our situation, we desperately want to believe it is for real.
So we choose to buy into the testimonies, and forfeit a few dollars to receive our easy home based business starter kit. We get energized and excited at the thought of finally finding the answer for generating the additional money our family needs. We can hardly contain ourselves as we check the mail every day anticipating its arrival. We know with the receipt of this package, we’ll be on our way to receiving checks in the mail and our life will be changed forever.
Easy Home Based Business Reality
The day is finally here. Finally our life altering easy home based business is about to be started. The box is torn open and once again, the harsh reality is staring us in the face. The package is not what we thought. Rather than money flowing in, all we see is the amount of money we need to come up with to actually launch this program. As with the mirage, we are now numbered among the countless individuals lost in the desolate desert.
I have witnessed this too many times in our industry. Usually when people fail, it’s not at the fault of the company, but rather due to a misalignment of their expectation versus reality. Even when you are forthright and explain that it won’t be easy, people still want to believe in the idea of an easy home based business. It is the get rich quick mentality that leads people down the wrong path. Although the majority of individuals will tell you they don’t want a get rich quick scheme, honestly they do. A get rich quick scheme is exactly that, a scheme.
Changing Your Easy Home Based Business Perception
Don’t throw in the towel on finding the right home business just yet. I am here to tell you that real opportunities are everywhere. You simply need to be open to seeing businesses as they are, not what you hope they are. Adjust your understanding of what an easy home based business is. You first need to realize that solutions don’t just come to you, you need to take action and work for what you want. Make a decision to find a business worth working and a goal worth fighting for. Also understand that being successful has nothing to do with luck; people don’t just stumbe upon great opportunities, they seek and prepare. Lastly, understand that a something for nothing proposition is really a nothing for something sales pitch. Don’t give up on your dreams, but rather go after them with vigor expecting that victory never comes without a battle.